PFF president Mariano Araneta, Jr. expressed his gratitude to Adidas after the German outfit inked a four-year deal for the Philippine Women’s National Team last Thursday 09 February 2023.
In his opening address during the signing ceremony, Araneta highlighted that the partnership is a testament to the belief of the Filipinas and the potential of women’s football in the country.
“Having Adidas as a partner, especially a kit sponsor, is a huge development, not just because of the quality of the gear and the equipment, but also the reach and marketing muscle of the brand,” said Araneta.
The partnership will see the Filipinas don the three stripes ahead of their debut in the FIFA Women’s World Cup 2023 Australia & New Zealand where the Philippines will face Switzerland, New Zealand, and Norway this coming July.
“I believe there is magic wearing the three stripes of Adidas,” added Araneta. “The belief that we’ll also make history and achieve something in the field will always be there. As the Adidas mantra says, Impossible is Nothing.”